Don't Chill a Cella
Perhaps you remember the television commercials of the 1980s for Riunite and Cella Lambruscos, fizzy, grapey soda-pop wines from the western Emilia part of Italy's Emilia-Romagna region. "Chill a Cella" and "Riunite on Ice -- Very Nice" were the unforgettable
slogans of those ads, which depicted the wines as mindless, fun babe-magnets. Americans drank mi…
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